Followformation is a newly launched Twiter app which helps users quickly follow dozens of categorized Twitter users. In short, this tool is meant for those who would like to make sense out of following. With this simple but impressive tool, you can follow the top people in the areas of your interest in just 3 easy steps. For new Twitter users, this can be especially intimidating. Followformation helps the social media newcomer simplify the first few steps by dividing the top people on Twitter by categories, and automating the entire following process. This makes following simpler – even for the seasoned tweeter who is looking to expand their feed based on category.

To start, simply select a category of your interest. Let’s say you’re interested in finding out who are the top Twitter users placed under the ‘Entrepreneur’ section and want to follow them. All you need to do is to hover your mouse over the ‘Entrepreneur’ category and a preview of the people you’ll be following pops out. Next, select the number of people to follow (top 10, 20…50). Punch in your Twitter credentials and the clever system will then automatically follow these entrepreneurs for your almost instantly. Followformation also has a unique advertising platform called the “formation” that allow companies and individuals to be listed alongside top Twitter users through featured listings. The folks there also plan to expand Followformation’s following concept to other social networks in the months to come, including Tumblr.

Created by Aer Marketing, this app grabs data from several reliable sources such as Twitterholic, WeFollow and GeoFollow for its categories and the lists are being updated on a frequent basis to make sure users get the latest and most accurate results.

In my own opinion, I must say this is indeed an unique and amazing creation. It helps users to follow the top people in a particular category without any hassle. Otherwise, imagine you would have to fork out a huge portion of your precious time to search for those popular users manually!

Thanks Brian!