Hype machine Archive

  • We all know what hype is. It has been applied to everything. Video games, products, software, and heck, dare I say it, Presidents. Great hype confirms your product is going to sell well, but if your product have even a speck of 'bad' in it, it is going to crash. Hard. Let's look at our first case study, <strong>Halo 3</strong>. <img class="alignnone size-full wp-image-5120" title="halo3" src="http://www.techxav.com/wp-content/uploads/2009/09/halo3.jpg" alt="halo3" width="288" height="216" /> Halo. The first console and first person shooter which worked (I know golden eye did it a few years before). The series which made the Xbox commercially viable. The series which brought online FPS to consoles. Halo 2 was the first game which has a cliffhanger as a ending, which pissed EVERYONE off.

    Hype machine: Halo 3 (updated)

    Posted on September 18, 2009 | No Comments
    We all know what hype is. It has been applied to everything. Video games, products, software, and heck, dare I say it, Presidents. Great hype confirms your product is going to sell well, but if your product have even a speck of 'bad' in it, it is going to crash. Hard. Let's look at our first case study, Halo 3. halo3 Halo. The first console and first person shooter which worked (I know golden eye did it a few years before). The series which made the Xbox commercially viable. The series which brought online FPS to consoles. Halo 2 was the first game which has a cliffhanger as a ending, which pissed EVERYONE off.

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